I know they knew I was there to review the CYT menu but even when I’ve been there on other occasions (incognito) they have been fantastic. I have to mention how fabulous the staff at Taren Point McDonalds were on the night we rocked up to try the Create Your Taste menu. The kids loved using the giant iphone app but a word of warning, keep an eye on them or you may end up with a very expensive and inedible burger. I loved having the option to choose my ingredients, right down to the bun (which coincidentally you don’t even have to have, you can go bun-less!). It was cooked to order and delivered to my table, which is kinda cool for a fast food restaurant! My husband had a burger and salad and the kids made some crazy concoctions, but had a blast creating their wacky burgers! I had a brioche bun with grilled chicken, haloumi, lettuce and aoili. I was impressed, the ordering was easy, the options were plentiful and the table service was great, not to mention the burger, which I have to say was delicious!Ī year later I was invited by Macca’s to try the new and improved Create Your Taste menu which now includes (grown up) ingredients like brie and haloumi (yummy). I was waiting for my daughter who was at a Macca’s birthday party and me and the boys tried it out. I’ve had a burger from the Create Your Taste menu once, around the time it launched. Its seems people want simple, quality, tasty made to order burgers. Most gourmet burgers will set you back between $9 – $15 and people are queing up for them. Your average gourmet burger is essentially pretty basic – the sweet/brioche bun, fancy meat (not just your average mince!), cheese (the plastic variety, but somehow also fancy) and sauce, and it’s almost always made to order. The gourmet burger market has boomed in the last year. I can’t be certain but I think this was the time Maccas introduced the Brioche bun which is the standard vessel for most gourmet burgers out there. No longer did you have to have the stock standard Big Mac, you could choose the ingredients you wanted. This has meant fast food outlets have really had to evolve to accommodate this emerging market.Ībout a year ago McDonalds (aka Maccas) introduced Create Your Taste which gave the customer options. People are becoming more aware and therefore demand more choice when it comes to eating out.
CREATE YOUR TASTE DOUBLE BIG MAC FREE
The rise of new eating habits and diets like Paleo, LCHP, 5:2, sugar free – just to name a few – has seen a change in what food outlets are offering. Places like McDonalds are changing, they have to to keep up with the consumer demands. Gourmet burgers? Gourmet is so hot right now.
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